Mental health awareness you can wear. Without the cheesy quotes.
Apparel built from lived experience. Honest messages. Real support. 10% of monthly revenue is donated to mental health organizations.
Our mission
Our mission: turn everyday outfits into lifelines of hope
Services
Apparel that starts real conversations
We design mental health awareness t‑shirts, hoodies, and accessories that feel good to wear and even better to share. From “Your Story Isn’t Over Yet” to veteran and FND awareness designs, every piece is crafted to spark honest conversations and remind people that support is real and close by.
Conversation-starting tees & hoodies
Soft, print-on-demand apparel with powerful messages about depression, anxiety, FND, veteran mental health, and more.
Ryse The Phoenix collection
Signature designs featuring Ryse, our mental health mascot, symbolizing resilience, recovery, and rising through the dark.
Supporter & caregiver designs
Thoughtful pieces created for the friends, family, and professionals who stand beside those who are struggling.
Benefits
Why people choose Awareness Attire
We’re more than a clothing brand—we’re a lived-experience-led movement using art, words, and a little phoenix fire to make it safer to talk about mental health.
Rooted in real mental health journeys
Founded by Brett and Sara, who live with depression and anxiety, every design is created with empathy, honesty, and zero toxic positivity.
Designed to spark safe, meaningful conversations
Our apparel gives people a gentle way to open up, check in on loved ones, and show support without needing the perfect words.
Giving back to mental health organizations
10% of every sale is donated to mental health nonprofits, so your purchase helps fund real-world support and resources.
About Us
About Awareness Attire
Awareness Attire started with two people, Brett and Sara, who were tired of feeling alone in their battles with depression and anxiety. They wanted clothing that did not just look good, but said what so many of us struggle to say out loud. Today, Awareness Attire uses designs like "Not Unmotivated, Just Overwhelmed," "Be The Color In Someones Gray Day," and our mascot Ryse The Phoenix to turn everyday outfits into reminders of hope, solidarity, and strength. Every piece is created to be trauma-aware, stigma-breaking, and genuinely supportive.
Contact Us
Have a question about sizing, shipping, collaborations, or bulk orders for your practice, organization, or event? Reach out—Brett personally reads and responds to every message.
FAQ
Here are some of the most common questions people ask before ordering from Awareness Attire. If you don’t see your question here, just send us a message—we’re happy to help.
Awareness Attire is built from lived experience. Founders Brett and Sara both live with depression and anxiety, and every design is created to feel honest, hopeful, and stigma-breaking—never dismissive or toxically positive. Our mascot, Ryse The Phoenix, symbolizes rising through the dark, and 10% of every sale is donated to mental health organizations. We also focus on conversation-starting designs that make it easier to check in on friends, share your story, or show support in a gentle, visible way.
Most of our apparel is unisex with a relaxed, true-to-size fit. If you prefer a looser feel, we generally recommend sizing up one size, especially for hoodies. Product pages on our main store include detailed size charts, fabric information, and fit notes to help you pick the right option. If you’re ever unsure, contact us with your usual size and fit preference and we’ll help you choose.
Because we use a print-on-demand partner, each item is made just for you when you order. Most orders are produced and shipped within 5–10 days, plus standard shipping time depending on your location. You’ll receive tracking information as soon as your order ships, and we’re always here if you have questions about timing or delivery.
If your item arrives damaged, misprinted, or with a quality issue, we’ll make it right with a replacement or refund—no stress. Because each item is made to order, we can’t accept general returns for reasons like size or change of mind just yet. If there’s a problem with your order, contact us within 30 days with your order number and a brief description of the issue, and we’ll take care of you.